UW-Madison Classes

Explore classes that will help you develop the skills you need for your business to thrive.

Entrepreneurial Training Program

February 26, 2026 | 5:30PM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

ETP is a course designed to teach participants how to start a new business, grow a business, or make a pivot.


Under Pressure: Brain Science-Based Skills for Stress-Resilient Leadership

March 3, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

Learn science-backed tools to stay calm, think clearly, and lead effectively under pressure, reducing stress and improving decisions.


Is it the Real World, or is it AI? An Entrepreneur’s 101 Introduction to Artificial Intelligence (Non MSBB)

March 3, 2026 | 11:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Business Basics

This session offers introductory learnings on Artificial Intelligence within small businesses.


Launch Into Leadership

March 5, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing Employees, Business Basics

This course allows you to take your first steps in leadership development.


Hire Badgers: Student Staffing Opportunities for Small Business

March 11, 2026 | 10:30AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing Employees, Business Basics

Discover how small businesses and non-profits can hire UW–Madison students through internships and the expanded Work-Study Program.


Intellectual Property Basics and Helpful Resources

March 17, 2026 | 12:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

Learn IP fundamentals from the USPTO—how to protect your ideas, avoid common mistakes, and access resources for filing and enforcement.


AI-Enhanced Entrepreneurship: A 102-Level Guide to AI Applications in Business

March 24, 2026 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Business Basics

This session teaches the deeper levels of Artificial Intelligence at a 102 level.


Built to Last: The Entrepreneur's Wellness Framework

March 27, 2026 | 12:00PM | Hybrid | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

This four-week program helps business owners strengthen their resilience and reduce stress.


Digital Marketing & Social Media Conference

April 7, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Marketing and Sales, Business Basics

This all day conference teaches how to build your marketing toolkit to gain customers and prospects online.


Strategic Thinking & Planning

April 14, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

This course teaches you how to create long term plans strategically.


Introduction to Financial Management

April 20, 2026 | 4:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Accounting and Budget, Financing, Business Basics

Focusing on bookkeeping and the fundamentals of accounting, this course teaches you the basics to business finances.


Fearless Performance Management

April 21, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

This course teaches you how to communicate and manage your employees fearlessly.


FinanceEDGE: Turn Financial Data into Smart Decisions

April 21, 2026 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Financing, Business Basics

Learn to diagnose financial health & apply FinanceEDGE’s 4-step framework to solve cash flow, margin & revenue challenges.


Human Resources (HR) Basics for Non-HR Professionals

April 22, 2026 | 8:30AM | Hybrid | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Managing Employees, Business Basics

This course offers the basics on Human Resources such as legal details and best practices for small businesses.


Protecting Your Business Partnership: Buy-Sell Agreements

April 28, 2026 | 9:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Business Basics

Create or update a buy-sell agreement that defines valuation and transition terms to keep partnership changes smooth and avoid disputes.


Business Taxes 101: A Beginner's Guide to Navigating Self-Employment and Small-Business Taxes

May 5, 2026 | 11:15AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Financing, Tax Planning, Business Basics

Learn the basics of business and self-employment taxes to stay compliant, reduce liability, and keep your business financially healthy.


Wisconsin Tax Seminar for New Businesses

May 7, 2026 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Financing, Business Accounting and Budget, Tax Planning, Business Basics

Gain a basic understanding of Wisconsin business tax laws, including registration, permits, filing, and incentives in this DOR seminar.


Intermediate Financial Management

May 12, 2026 | 9:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Accounting and Budget, Financing, Business Basics

Learn to read, analyze, and use financial data to make smarter business decisions, improve profitability, and manage cash flow.


Biz Smart Sprint

July 9, 2026 | 4:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Start-up Assistance, Business Basics

Join this 6-week virtual course to master business fundamentals—planning, marketing, legal, and financial essentials for entrepreneurs.


Maximizing Your Leadership Potential

July 23, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing Employees, Business Basics

Explore your leadership style and build skills in self-awareness, communication, agility, and influence to achieve lasting results.


Communication & Delegation Skills

July 30, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing Employees, Business Basics

Improve communication and delegation skills using DiSC insights to build stronger relationships and empower team performance.


Positive Power Plays: Skills for Conflict & Negotiation

August 6, 2026 | 8:30AM | Grainger Hall, Madison
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing Employees, Business Basics

Improve communication and delegation skills using DiSC insights to build stronger relationships and empower team performance.


FORWARD FEST: Demystifying the Pro Forma: Building Financial Projections

August 19, 2026 | 1:30AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Accounting and Budget, Financing, Business Basics

Learn to build solid financial projections to assess business viability, secure funding, and manage cash flow with confidence.


FORWARD FEST: Practical Tools for Kickstarting your GTM

August 20, 2026 | 8:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Cash Flow Management, Financing, Business Basics

Learn to build solid financial projections to assess business viability, secure funding, and manage cash flow with confidence.


FORWARD FEST: Practical Tools for Kickstarting Your Go-to-Market (GTM)

August 20, 2026 | 1:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

Practical strategies for kickstarting your Go-to-Market (GTM)


FORWARD FEST: Commercial Real Estate Leasing 101

August 21, 2026 | 10:00AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Business Basics

Learn the commercial property buying and selling process, valuation basics, due diligence, and strategies to avoid costly mistakes.


FORWARD FEST: From Side Hustle to Small Business

August 21, 2026 | 12:00PM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Business Basics

Learn to use the Business Model Canvas to assess your hobby or side hustle, explore viability, and plan next steps for growth


I’m Doing Everything! How Value Planning Reduces Panic & Builds Value

September 24, 2026 | 9:30AM | Online
Facilitated by: Wisconsin SBDC at UW - Madison

Topic: Managing a Business, Disaster Mitigation, Business Basics

Learn strategies to increase your business’s value, improve operations, and prepare for future sale or growth through proactive planning.


Statewide Online Events

Explore the following online business education options that can be accessed from anywhere.


SBIR 101 Webinar (February)

February 17, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics

$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the U.S.'s largest seed fund.


Ideas to Products (Virtual)

February 18, 2026 | 11:30AM | Online

Topic: Government Contracting, Business Accounting and Budget, Start-up Assistance, Managing a Business, Business Basics

Are you an Innovator? Do you have an idea that could become a product? Join us for an overview or how to get from here to there.


Raising Equity [Feb 27 - Mar 19]

February 27, 2026 | 10:00AM | Online

Get help choosing farm financing options (loans, grants, equity), improving your loan or grant application, and negotiating favorable terms.


NIH Pre-submission Review - March 2026

March 11, 2026 | 12:00PM | Online

Topic: Government Contracting, Business Basics, Start-up Assistance

Are you a CTC client who plans to submit to NIH in April? Please register with us to participate in our free Presubmission Panel Review.


GROW: CPG Marketing Strategy Roadmap [Mar 13 - Apr 10]

March 13, 2026 | 9:00AM | Online

Get help aligning product, market analysis, and brand identity with core financial and growth objectives.


SBIR 101 Webinar (March)

March 17, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics

$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the U.S.'s largest seed fund.


NIH Writing Workshop - March 2026

March 18, 2026 | 12:00PM | Online

Topic: Government Contracting, Start-up Assistance, Business Basics

Join us for a 1/2 day event in which CTC's SBIR consultants will teach you strategies for writing key areas of your NIH SBIR/STTR.


Financial Foundations for Farms [March 18 - April 1]

March 18, 2026 | 12:00PM | Online

Get help choosing farm financing options (loans, grants, equity), improving your loan or grant application, and negotiating favorable terms.


Entrepreneurial Training Program VIRTUAL: Spring 2026

March 26, 2026 | 5:30PM | Online
Facilitated by: Wisconsin SBDC at UW - Green Bay

Topic: Business Basics, Start-up Assistance

The Entrepreneurial Training Program is designed for anyone who wants to create, build or grow their business.


Legal Protections for Small Business

March 31, 2026 | 11:00AM | Online

Topic: Government Contracting, Business Basics, Start-up Assistance, Managing a Business

Join CTC virtually for a Lunch & Learn, Legal Protections for Small Businesses, on Tuesday, 3/31!


Raising Equity [April 9-30]

April 9, 2026 | 10:00AM | Online

Get help creating an investible business model , financial request package, game plan for raising debt and equity, and investor pitch.


Strategic Patenting for Entrepreneurs – Going Beyond the Basic Legal Requirements for US Patent Application Filings

April 14, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Financing, Managing a Business, Government Contracting, Business Basics

Going Beyond the Basic Legal Requirements for US Patent Application Filings


SBIR 101 Webinar (April)

April 21, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics

$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the U.S.'s largest seed fund.


Trademark & Copyright Law Deep Dive

April 22, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics, Government Contracting, Managing a Business

Join CTC virtually for a Lunch & Learn, Trademark & Copyright Law Deep Dive, on Wednesday, 4/22!


VC 101 with Mastercraft Ventures

April 29, 2026 | 12:00PM | Online

Topic: Financing, Start-up Assistance, Managing a Business, Business Basics

Join us for an interactive Lunch & Learn with Mastercraft Ventures to learn about how your innovation can access VC funding!


Navigating Uncertainty [May 4-14]

May 4, 2026 | 12:00PM | Online

Get help choosing farm financing options (loans, grants, equity), improving your loan or grant application, and negotiating favorable terms.


SBIR 101 Webinar (May)

May 19, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics

$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the U.S.'s largest seed fund.


Financial Foundations for Food Brands [June 8-22]

June 8, 2026 | 9:00AM | Online

Get help optimizing your business model, increasing profitability, and developing your financial management process.


NSF Pre-submission Review - June 2026

June 10, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics, Government Contracting

Are you a CTC client who plans to submit to NSF in July? Please register with us to participate in our free Presubmission Panel Review.


Food and Farm Business Consultant Training [June 11-26]

June 11, 2026 | 10:00AM | Online

Get help building the capacity of your food and farm business clients.


SBIR 101 Webinar (June)

June 16, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics

$4.5 Billion dollars in product development is available, maybe to you! Learn more about how you might tap the U.S.'s largest seed fund.


NIH Pre-submission Review - September 2026

September 11, 2026 | 12:00PM | Online

Topic: Government Contracting, Start-up Assistance, Business Basics

Are you a CTC client who plans to submit to NIH in October? Please register with us to participate in our free Presubmission Panel Review.


Food and Farm Business Consultant Training [Oct 1-16]

October 1, 2026 | 10:00AM | Online

Get help building the capacity of your food and farm business clients.


NSF Pre-submission Review - October 2026

October 14, 2026 | 12:00PM | Online

Topic: Start-up Assistance, Business Basics, Government Contracting

Are you a CTC client who plans to submit to NSF in November? Please register with us to participate in our free Presubmission Panel Review.


NIH Pre-submission Review - December 2026

December 16, 2026 | 12:00PM | Online

Topic: Government Contracting, Start-up Assistance, Business Basics

Are you a CTC client who plans to submit to NIH in January? Please register with us to participate in our free Presubmission Panel Review.

Contact the SBDC at UW-Madison

Whether you’re not sure where to start or ready to make a leap, our experts are here to offer trusted insights and industry-specific advice. Get started with the SBDC, serving Wisconsin’s small businesses since 1980.